>Sales obscures facts in order to convince someone to use your thing at their expense. There are honest sales techniques, too. Dishonesty is a great way to bur

>Sales obscures facts in order to convince someone to use your thing at their expense. There are honest sales techniques, too. Dishonesty is a great way to burn your long-term social capital for short-term gains. Like, how I'd phrase that is your docs should either sell developers something they end up wanting, or help build a long term relationship by pointing out that it's not something they want.