A bad deal is a bad deal no matter the cost obviously. But what I find perplexing is why wouldn't people compare against the current market rate to actually pur

A bad deal is a bad deal no matter the cost obviously. But what I find perplexing is why wouldn't people compare against the current market rate to actually purchase said game? If Darksiders 2 is discounted to $10, why would it be rented at $5 for 4 hours? This comparison immediately discredits PlayStation Now's value.