Exactly. This seems pretty desperate. Besides, many of the companies listed in the footer enjoy significant exposure in the SERPs. For instance, Holiday Check

Exactly. This seems pretty desperate. Besides, many of the companies listed in the footer enjoy significant exposure in the SERPs. For instance, Holiday Check is placed 8 of all domains when it comes to Google Germany SERP visibility (according to SISTRIX), with Trip Advisor coming in at #18.