3 ms·
Congrats on your successes! Improvely seems like a service where you knew your target customer extremely well. What approach did you take to understand your cus
by jfoster 12y ago
Congrats on your successes! Improvely seems like a service where you knew your target customer extremely well. What approach did you take to understand your customers' needs when starting out with it? Did you already know that area extremely well, did you use the lean methodology, or something else entirely?
- dangrossman 12y agoI just built them to scratch my own itch. I didn't like any of the analytics tools out there, so I built something that I would pay for if it existed. These are just two successes out of many projects that didn't go anywhere. In the past few years, I've also built a bookmark manager, an order fraud scoring service, a phone verification service that tied into it, a "smart" contact form that came with analytics about what the person mailing you has looked at on your site, a fulfillment app to make printing postage for orders at Shopify stores easier... I guess that's another reason I invest a lot of time into ensuring everything I build is as low-maintenance as possible: so I have the time to try and run many different businesses. It's kind of like being a VC investor, except you also happen to be starting all the companies you're investing in. One big success makes up for all the failures.