The idea came about since I also own several manufacturing businesses. We couldn't find ANYTHING that addressed this market - all the solutions were either old

The idea came about since I also own several manufacturing businesses. We couldn't find ANYTHING that addressed this market - all the solutions were either old school (desktop software), or very focused on the fashion market (nuOrder, Joor). So being that I have a startup/tech background, we started to build our own solution. I made the decision early on to put in the extra effort to built it multi-tenant as a SaaS app so others could use it too. So yes, it's built directly to scratch our own itch - and it's an itch I know others have as well from chatting with other business owners over the last few years. There was nothing out there for it, so we built it :)