3 ms·

Yea, but that's for print. Not operating a printing facility HAS to bring the costs down, no?

• larrys 12y ago
  Well first there is more than printing there is distribution and paper cost, power etc but I'm guessing you are wrapping that all into "printing facility" anyway. But here's the thing. Printing is somewhat efficient if you look at it from a manufacturing standpoint. A huge machine spitting out automatically a bunch of papers taking a web of paper and a final folded product ready for the drivers to take to delivery spots all over. (I was in the industry years ago it's a well oiled machine of productivity for what it does. Same thing every day.) Of course that costs money but typically the cost of the delivered paper is supposed to cover all of that. Break even as the story is told. Subscription price covers the cost of the printing and distribution so they can sell ads and claim circulation. The high priced ads cover the price of the other structure which they still have to pay even if they discontinue the print operation and that of course (look they have a building and staff in Manhattan) is super expensive.
• chc 12y ago
  Yes, but it also reduces revenue from ads. I don't know if there are ads in the Times' apps, but even if so, web and in-app advertising prices generally have much lower profit margins than print advertising AFAIK.