Well, one datapoint means nothing. Also, if this is aimed at advertisers, it's more useful to identify people whose interests skew (stereotypically) male or fem

Well, one datapoint means nothing. Also, if this is aimed at advertisers, it's more useful to identify people whose interests skew (stereotypically) male or female. Also, Tegan and Sara are great singers and artists, but neither of them is an exemplification of what our culture considers stereotypically female.