I think he was saying in his own words what the Blue Ocean Strategy people have been pushing for a while. In short, work on creating new markets so you don't g

I think he was saying in his own words what the Blue Ocean Strategy people have been pushing for a while. In short, work on creating new markets so you don't get caught up in a race to the bottom (commoditized markets). http://www.blueoceanstrategy.com/ http://www.blueoceanstrategy.com/