This is a tremendously good and well-written piece. I absolutely love the metaphor of the elephant and the rider, and of devices and social media "whispering" t

This is a tremendously good and well-written piece. I absolutely love the metaphor of the elephant and the rider, and of devices and social media "whispering" to the elephant. Although that is not the author's invention, bravo for a great use of it. I know a few young programmers who should read this about six times and have it tattooed on their forearms.