What the man in the viral video did was focusing the force in ONE POINT, not in a line like in this experiment. He focuses the force on the lateral side of the

What the man in the viral video did was focusing the force in ONE POINT, not in a line like in this experiment. He focuses the force on the lateral side of the iPhone in order to bend it. This is probably not very representative of having your phone in your pocket as Apple says but makes for an impressive video that gives you views(and money).