A better question is how to make this an experience versus just another of the hundred million freebies. Everything online is free, so it's no differentiator an

A better question is how to make this an experience versus just another of the hundred million freebies. Everything online is free, so it's no differentiator any more and the few bands who could get a bit of press from it have gotten it now. But how can we actually connect with listeners online? Services like thesixtyone.com are a good start. For those artists who want to put that effort in (and figure out how), they can connect with listeners as peers in a system. And that's a start. The iTunes LP is another attempt at the online experience but we'll see whether that proves to actually provide a real experience people want. I'm hopeful myself. So, what else? Virtual concerts? extras? ideas? :)