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This is where the article pulls that quote from I believe [1]: > Herman cited a consumer survey suggesting that after an air-conditioning breakdown, restaurant
by kbaker 12y ago
This is where the article pulls that quote from I believe [1]:
> Herman cited a consumer survey suggesting that after an air-conditioning breakdown, restaurant sales drop dramatically.
Which refers to this paper [2], it references this survey to support some conclusions in the paper.
> This literature has been supplemented by a survey designed specifically for this chapter (consumer survey, University of Toronto, unpublished data, 1991). Because of the anticipation that the scientific literature, especially on humans, might be skimpy, a questionnaire was sent to a number of restaurant and grocery chains in the metropolitan Toronto area asking about shifts in customer purchasing behavior as a function of environmental heat. This survey is by no means scientific, but it reflects the accumulated experience of merchants whose livelihood depends to some extent on accurately assessing how people's food purchases vary with the heat.
> More parochially, one Toronto restaurateur (unpublished data from consumer survey, 1991) conceded that "sales plunge during a heat wave .... People do not have the appetite for a large heavy meal when it is hot."
So not that much of a study...
[1] http://www.nature.com/ijo/journal/v30/n11/full/0803326a.html#bib45 http://www.nature.com/ijo/journal/v30/n11/full/0803326a.html...
[2] http://www.ncbi.nlm.nih.gov/books/NBK236229/ http://www.ncbi.nlm.nih.gov/books/NBK236229/