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I would imagine the cost per viewer for a Super Bowl commercial isn't that high. Super Bowl commercials are expensive because there are so many viewers. In addi

• salmonellaeater 12y ago
  Super Bowl ads cost about the same per viewer as prime-time TV slots ($35 per thousand in 2014). Both cost about four times as much per viewer as daytime TV. Primetime: http://www.tvb.org/trends/4718/4715 http://www.tvb.org/trends/4718/4715 Daytime: http://www.tvb.org/trends/4718/4710 http://www.tvb.org/trends/4718/4710
  • makomk 12y ago
    With daytime TV you can only reach consumers that are watching TV during the daytime though. That's a lot of potential customers that will never, ever see any of your ads.