The limo analogy seems backwards when we're discussing paying for favourable access for incoming traffic for customers. Also bear in mind that those customers

The limo analogy seems backwards when we're discussing paying for favourable access for incoming traffic for customers. Also bear in mind that those customers have themselves all had to pay for their internet access. Some of those customers will themselves have paid extra for supposedly fast connections. Communicating on the internet is a two-way transaction mediated by quite a lot of paid third parties. If some of those third parties start trying to extract some rent for premium services, we will have a mess.