>> To really really beat them, we will need to inject some cash and start the PR channels, conference attending and spend a lot of time in marketing. So far so

>> To really really beat them, we will need to inject some cash and start the PR channels, conference attending and spend a lot of time in marketing. So far so good, standard business stuff. >> I hate doing that. Here lies the problem IMHO. To make your business a success, you need to do stuff you don't necessarily like, enjoy or are familiar with. You think of "open sourcing" as a lazy marketing channel that will keep you in your comfort zone. It doesn't work like that. You could either find a co-founder or hire someone to handle that stuff. Or, you could suck it up and do it yourself.