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When did Apple go from manufacturing ordinary hardware to making that leap where they had the financial resources to truly make something incredibly unique and
by at-fates-hands 12y ago
When did Apple go from manufacturing ordinary hardware to making that leap where they had the financial resources to truly make something incredibly unique and beautiful? Was it one product one year, or did happen over a span of years where they had smaller increments of change?
I'm curious to know how a company can get to a point and say, "Ok, we can do something really cool, on a massive scale and make it successful." Is a slower transition, or more of an abrupt change that takes place?
- wtallis 12y agoIt was definitely a gradual thing. As early as the "Snow White" design language introduced in 1984, Apple was pushing the limits of conventional computer manufacturing techniques. And they didn't go from beige boxes to unibody aluminum slabs in one step.