Tom Wolfe has a good intro to it here, using Robert Noyce of Intel as a prototypical Midwestern American: http://www.forbes.com/asap/1997/0825/102.html http://w

Tom Wolfe has a good intro to it here, using Robert Noyce of Intel as a prototypical Midwestern American: http://www.forbes.com/asap/1997/0825/102.html http://www.forbes.com/asap/1997/0825/102.html