4 ms·

The credit card company can put together a MUCH more accurate profile of what I value, because it's a profile of what I spend my money on, and not just 10 years

by jp555 12y ago

The credit card company can put together a MUCH more accurate profile of what I value, because it's a profile of what I spend my money on, and not just 10 years ago, but also 10 minutes ago. Facebook can profile as well, but the analogy I like is the magazines I choose to read from the pile in a doctors office waiting room. It's a sliver of a sliver of a sliver of one version of me, that's only relevant in a very narrow sense. I may "like" something for a whole host of unknown reasons, and likes are not scarce. When I put my money where my mouth is, it carries a lot more weight.

kelas 12y ago
No offense, you really seem to make a fundamentally false assumption about what your money has to tell about your inner process. But personalities aside, lets talk mass markets. Think of a random teenage girl who shopped for Alphabits 4 hours ago, twitted of #mileycirus 40 minutes ago, then started typing a private Facebook message to that bully from school, then took a monthly dose of her brother's ADHD prescription and went postal 2 hours later with the largest shotgun from her dad's attic. Or maybe she didn't? As of two hours ago, she still had a chance to become the next Rosa Parks. You don't know that. I don't know that. Mark Zuckerberg knows. Three years later, he wants to sell her profile to her first five potential employers for ten US cents apiece, and probably ruin her life forever. (I might be exaggerating just a bit for the sake of argument, but God knows how many Stanford graduates on Facebook payroll are looking for much more subtle patterns in her data as I write this) Good news is that Facebook is doomed. Ephemeral is the new king, guaranteed crypto ephemeral is the next one. No one wants to talk to Zuck when one wants to talk to his girlfriend. Zuck is simply out of fashion. Somehow, teenagers know better than we do.
- jp555 12y ago
  The food I buy, the tools I buy, the clothes I buy, everything I buy, and all the things I don't buy - says a lot more about me than the random posts on Facebook I might Like, comment on, or share. VISA knew I was having a baby a LOT sooner than Facebook. Oh, look she's buying pregnancy tests... You're right that ephemeral is the future, it's also the past and present. Any insight one may surmise from mining Social Data is just as ephemeral.

by jp555 12y ago

kelas 12y ago

No offense, you really seem to make a fundamentally false assumption about what your money has to tell about your inner process. But personalities aside, lets talk mass markets. Think of a random teenage girl who shopped for Alphabits 4 hours ago, twitted of #mileycirus 40 minutes ago, then started typing a private Facebook message to that bully from school, then took a monthly dose of her brother's ADHD prescription and went postal 2 hours later with the largest shotgun from her dad's attic. Or maybe she didn't? As of two hours ago, she still had a chance to become the next Rosa Parks. You don't know that. I don't know that. Mark Zuckerberg knows. Three years later, he wants to sell her profile to her first five potential employers for ten US cents apiece, and probably ruin her life forever. (I might be exaggerating just a bit for the sake of argument, but God knows how many Stanford graduates on Facebook payroll are looking for much more subtle patterns in her data as I write this) Good news is that Facebook is doomed. Ephemeral is the new king, guaranteed crypto ephemeral is the next one. No one wants to talk to Zuck when one wants to talk to his girlfriend. Zuck is simply out of fashion. Somehow, teenagers know better than we do.

jp555 12y ago
The food I buy, the tools I buy, the clothes I buy, everything I buy, and all the things I don't buy - says a lot more about me than the random posts on Facebook I might Like, comment on, or share. VISA knew I was having a baby a LOT sooner than Facebook. Oh, look she's buying pregnancy tests... You're right that ephemeral is the future, it's also the past and present. Any insight one may surmise from mining Social Data is just as ephemeral.