I feel compelled to link to some prior work in this area, 2002's A Dead Fish Gains the Power of Observation by Zammuto et al. (I can't find the books, they must

I feel compelled to link to some prior work in this area, 2002's A Dead Fish Gains the Power of Observation by Zammuto et al. (I can't find the books, they must be in La Jolla: http://www.last.fm/music/The+Books/_/A+Dead+Fish+Gains+the+Power+of+Observation http://www.last.fm/music/The+Books/_/A+Dead+Fish+Gains+the+P...)