> The spike won't last, but it doesn't mean that it won't grow consistently from where it is into something much larger than it is today. That is absolutely tr

> The spike won't last, but it doesn't mean that it won't grow consistently from where it is into something much larger than it is today. That is absolutely true, but investors don't invest based on "doesn't mean". The equation is discounted future free cash flow minus risk premium, and usually, minus how desperate you are to sell. If you are big and threatening (can take away Facebook's customers), then that adds some plus to the equation. If you are trying to sell Apple we can talk about projecting future growth - the equation changes dramatically. A PHP game with a one day spike? No. This could be the next minecraft, but more likely it'll make 1K this month, $500 next month, and so on into obscurity, is the thinking. Disagree? Show us the numbers. You'll get about 1x on those numbers, as others have ably pointed out. I think we all agree he has done extremely well to get to this point, and that we hope he gets fair value. But I can't imagine spending that much money to basically buy myself a job in the hopes of a revenue stream that the owner has not generated for himself. I think the advice he has gotten to take a breather, and take stock in a few weeks is extremely sound. If he can make a case for his revenue #s he will get a nice price for his game. But he needs to understand what investors are thinking about his pitch. That is not bashing him or being judgemental, it is merely echoing what the market is going to be thinking. How else will he get fair value? The goodness of the investor's heart? tl;dr - the things being written may be painful to read, but they come from people with experience and a friendly desire to explain how to do business valuation. It in no way implies an assumption of a limited upside in the future of the game.