I think it's meant more as an exhortation than a description. Is your disagreement an observation that some business models work that way, or is your disagreeme

I think it's meant more as an exhortation than a description. Is your disagreement an observation that some business models work that way, or is your disagreement that a business with an advertising based model should work with the advertiser's needs foremost, rather than the non-paying end-use (aka "customer" for purposes of this essay)? If the former, then I don't think there's an actual disagreement.