> Too much choice, lack of metrics, lack of clear comparisons can make things as hard as no choices. Sure, but next ask "why." What is the motivation to provid

> Too much choice, lack of metrics, lack of clear comparisons can make things as hard as no choices. Sure, but next ask "why." What is the motivation to provide metrics? Who will compile and compare them? How will they stay impartial? Who benefits? We don't even have as much as a comprehensive internet offer comparison.