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something like this is done comparing monthly sums from a previous year with the current, to qualify the impact a campaign had in numbers. doing the difference
by nrox 12y ago
something like this is done comparing monthly sums from a previous year with the current, to qualify the impact a campaign had in numbers. doing the difference you get the tendency for this year, and check if the actual result diverges from the tendency after the event.
- nrox 12y agothis tool makes it easier to do this analysis, because we dont have to choose the interval to compare and it is more obvious.