High status individuals will probably view this as a toy for the 'plebs'. Of course they might buy one because of a passing interest, but in order to impress th

High status individuals will probably view this as a toy for the 'plebs'. Of course they might buy one because of a passing interest, but in order to impress their investment banker buddies, they'll still go for Patek Philippe, IWC, Audemar Piguet etc. I also don't think that the Apple watch will convince 'normal' people to suddenly start buying watches again. Why on earth do you need this if you already have an smart phone? Maybe as some kind of mini iPod? If you remember the gimmicky 'smart watches' of the 80's and 90's, everything they offered has been solved by smart phones a thousand times. Calendar, birthday reminders, calculator, moon phases and so on. What does the Apple watch bring to the table compared to an iPhone? The only thing the Apple watch might be somewhat useful for is as an unreliable sports / health sensor for people who don't want to buy into Polar or Garmin's ecosystem. To me, the thing looks entirely ridiculous. Sending your heart beat? What a fucking gimmick. Having to recharge a watch every other day? Are you kidding me? A lot of people will still buy it. Apple is good at marketing. But this won't be a new iPhone success story.