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You think anybody that dumped a bucket of ice on their head understands half of the medical science behind ALS? Do you think they honestly needed to? No, they
by Zikes 12y ago
You think anybody that dumped a bucket of ice on their head understands half of the medical science behind ALS? Do you think they honestly needed to? No, they only needed to recognize its importance, and then they further spread awareness and/or donated money to people more qualified than themselves to further champion the cause.
Awareness is the key. Even if people don't understand exactly what it is or why, you have to put it in their face over and over until they take action, whether by inspiration or frustration.