NP. Really, this is where you hopefully have the rest of your business figured out. If you want to target corporate IT, free probably won't work. But you cou

NP. Really, this is where you hopefully have the rest of your business figured out. If you want to target corporate IT, free probably won't work. But you could do a freemium, or an ad-supported site (prob. not a good idea; people won't like seeing ads show up on "their" documents...) If you've done your customer discovery, validation, and profiling correctly, you should be able to answer this question by stepping through the use cases of each of your example users. If you haven't done that stuff, I highly recommend running to Amazon.com and picking up Steve Blank's "4 steps to the epiphany" book. It'll help, a TON, with figuring out exactly what your company and product is.