Christian had time to write a book, but did not have time to update the blog. I would suggest that in the interests of the OKCupid business, updating the blog

Christian had time to write a book, but did not have time to update the blog. I would suggest that in the interests of the OKCupid business, updating the blog would have been a better thing to do than write a book. The blog drew many users to OK Cupid. It's possible that writing a book was in Christian's interest. If Christian was no longer working at OK Cupid while he wrote the book, then I understand. In that case the error is on the part of the New York Times for describing him as currently in that role.