2 ms·
I found this to be overly critical of Buzzfeed's content, and I believe that Buzzfeed's potential and current success comes from the content structure. I person
by thrush 12y ago
I found this to be overly critical of Buzzfeed's content, and I believe that Buzzfeed's potential and current success comes from the content structure. I personally have faith that people are interested in consuming useful and intelligent information in order to improve their knowledge, so that they may perform better in the future for tasks like voting. With this assumption, it's amazing how much traffic BF generates with the allegedly weak quality of content that it possesses, which essentially is proof that something else must be working. Now that we have a proven structure for content, we simply need to fill in content. Isolated to one region, like the US, the content to be filled in we are all familiar with. But imagine that we expand to all regions. It must be at least an order of magnitude easier to start a news site using BF's strategy in any place, like Africa, which I would guess is at least part of the reason that a16z chose to invest.