3 ms·

They're not in the "status" war. Facebook wants to sell hypertargeted ads to businesses/people/brands. I think Twitter wants to sell a premium service to ever

• purp 17y ago
  Really? It's always seemed to me that Facebook wants to own your address book and inbox, while Twitter wants to own real time news/search/intentions. But maybe that's just what you said from a different perspective.
  • thetrumanshow 17y ago
    In Twitter's case, realtime status, micro-blogging, and me-too viral spread were the hooks that drew in the masses. The business model looks to be about in creating link between local businesses and local customers. Pub-sub. Ex: I (business/publisher) announce a special, you (customer/follower) receive the note and respond accordingly. The problem is, I think, that Twitter has given away too much of the core value of the platform already (they had to in order to grow). I think it will be hard for them to create 'tools' to improve on this interaction and cause businesses to be willing to pay for it. I think this is why everyone is on the edge of their seats about this, because everyone thinks in the back of their minds that it can possibly happen but no one can easily connect the dots. From our perspective, if they do pull it off, it will seem somewhat miraculous.
• ashishk 17y ago
  I think it's too early to summize (ha!) who is going to make money in which way. But, I would point out that hypertargeted == local advertising. 74% of FB's ad revenues are from local businesses.* *Source: http://mashable.com/2009/07/20/facebook-local-ads/ http://mashable.com/2009/07/20/facebook-local-ads/