#1 This is way easier, and can last longer, if the business involves user retention. #2 Study other micro-businesses carefully. #3 Apply an existing model to

#1 This is way easier, and can last longer, if the business involves user retention. #2 Study other micro-businesses carefully. #3 Apply an existing model to a brand new area or technology. Personally I think the passive income concept is crap. It is real but is a concept that people who don't want to work hard eat up so is used in business opportunity marketing heavily. There are things that can produce revenue for a long period of time after your initial upfront investment where you work really hard for a while for free or at a great loss (investing money in assets vs just your own time.) However, the nature of traffic flows online & technology mean if you use the revenue for personal consumption rather than re-investing it in the business one day a few years from now you will wake up no better off than the day you started. In some circumstances where the individual increases their standard of living or takes on debt, they will end up much worse off. Not speculation, I have watched this happen to friends. As a programmer your best opportunities are most likely writing tools and code that can be resold multiple times. Huge chunks of redundant work is done by freelance developers.