"The Kindle is subsidized." -- Not any more than an ipod/touch is. You are actually paying the fair price for device is. An iphone at 99, is a heavily subsidiz

"The Kindle is subsidized." -- Not any more than an ipod/touch is. You are actually paying the fair price for device is. An iphone at 99, is a heavily subsidized device. The real cost would be more than $400-$500. You are paying it down the road with the $70-$100/mo plan. Technically, you can buy a kindle, and use it only for pdfs and never buy a book, and that's still ok.