Simple, less than 1% of the population can hear the difference (and I'm not convinced the remainder isn't sampling error.) - I'm certain as soon as there is a o

Simple, less than 1% of the population can hear the difference (and I'm not convinced the remainder isn't sampling error.) - I'm certain as soon as there is a overwhelming demand for it, Amazon will support it. I'd point out, that Apple doesn't event support its own lossless codec for downloads, and they are arguably the market leader.