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I think the reasoning would also be fairly similar to the reason that the big players are unbundling their apps. The most valuable real estate is the homescree
by jjmardlin 12y ago
I think the reasoning would also be fairly similar to the reason that the big players are unbundling their apps.
The most valuable real estate is the homescreen of your phone. A website bookmark isn't likely to get that placement. A website bookmark that you can download from the App Store on the other hand...
- untog 12y agoThe most valuable real estate is the homescreen of your phone. A website bookmark isn't likely to get that placement. The sad thing is, it's incredibly easy to add a website to your home screen.
- mcculley 12y agoI think it's easy, but not quite obvious to the non-technical user. Then they have the issue that once they've tapped on the icon on the homescreen, they are thrown into Safari. And doing the multi-tasking gesture shows them Safari, not the website directly as a first class app, so it's not obvious how to get back. If they tap again and the URL is not identical to what they are currently viewing, they will get a new tab. So there's good reasons to ship an app, even it is just a webview.