This feature/requirement tactic is the basis of countless free mp3 giveaways that music artists use to (often successfully) gain exposure. Together with the re

This feature/requirement tactic is the basis of countless free mp3 giveaways that music artists use to (often successfully) gain exposure. Together with the recent Page changes that require paid promotion and extensive engagement just to reach fans with simple posts, I won't be surprised to see artists seek out other opportunities for promotion. I already see young people (college and below) abandoning Facebook in droves, except to crosspost a selection of their instagrams. Sure, there is still a huge market of existing music fans, but with few new adopters and artists Facebook will soon lose out on what used to be a main channel for music industry advertisement.