3 ms·

That's a really good video! Any idea what the final budget was? Would be interesting to know how much companies dish out for that sort of thing

by kctess5 12y ago

will_hughes 12y ago
I've heard that for things like this you start at $1m per finished minute, and then go from there. This is about 12 minutes long, has a fairly well known British Actor narrating, a well known film director, involved lots of world travel and various types of specialist equipment operators, lighting and sound folks. I wouldn't think you'd get away from this for anything under $20m, and wouldn't be shocked to hear it was $30m.
- robzyb 12y ago
  Tbh to my ears that sounds like a bit of an overestimate. Serenity, a 119 minute feature film, had a production budget of $39M. Of course, there are probably higher costs for a "documentary" like this Maersk one, primarily because of fixed-costs and international travel, but I couldn't imagine that it would be more expensive per-minute by a factor of 7.
  - will_hughes 12y ago
    Yeah, possibly. I have no expert knowledge of this particular shoot. Serenity's not a great example though, normally a movie like that would've been closer to $100M at the time. Source: http://en.wikipedia.org/wiki/Serenity_(film)#Filming http://en.wikipedia.org/wiki/Serenity_(film)#Filming
- carlisle_ 12y ago
  I've worked on feature film (90 or more minutes) productions that with a full crew cost <$400,000 to create. $20m for an advertisement is a gross overestimate. I would be shocked if it cost more than $100k to make this video.
  - thrownaway2424 12y ago
    I'm sure it cost them at least $50 to license that cheesy score.
  - macmac 12y ago
    Many helicopter/offshore shots in exotic locations in that feature film?
mastorrent 12y ago
USD $2 million[1] [1] http://www.porttechnology.org/news/we_are_maersk_worlds_largest_shipping_line_releases_2_million_corporate_vid http://www.porttechnology.org/news/we_are_maersk_worlds_larg...

That's a really good video! Any idea what the final budget was? Would be interesting to know how much companies dish out for that sort of thing

by kctess5 12y ago

That's a really good video! Any idea what the final budget was? Would be interesting to know how much companies dish out for that sort of thing

will_hughes 12y ago

I've heard that for things like this you start at $1m per finished minute, and then go from there. This is about 12 minutes long, has a fairly well known British Actor narrating, a well known film director, involved lots of world travel and various types of specialist equipment operators, lighting and sound folks. I wouldn't think you'd get away from this for anything under $20m, and wouldn't be shocked to hear it was $30m.

robzyb 12y ago
Tbh to my ears that sounds like a bit of an overestimate. Serenity, a 119 minute feature film, had a production budget of $39M. Of course, there are probably higher costs for a "documentary" like this Maersk one, primarily because of fixed-costs and international travel, but I couldn't imagine that it would be more expensive per-minute by a factor of 7.
- will_hughes 12y ago
  Yeah, possibly. I have no expert knowledge of this particular shoot. Serenity's not a great example though, normally a movie like that would've been closer to $100M at the time. Source: http://en.wikipedia.org/wiki/Serenity_(film)#Filming http://en.wikipedia.org/wiki/Serenity_(film)#Filming
carlisle_ 12y ago
I've worked on feature film (90 or more minutes) productions that with a full crew cost <$400,000 to create. $20m for an advertisement is a gross overestimate. I would be shocked if it cost more than $100k to make this video.
- thrownaway2424 12y ago
  I'm sure it cost them at least $50 to license that cheesy score.
- macmac 12y ago
  Many helicopter/offshore shots in exotic locations in that feature film?

mastorrent 12y ago

USD $2 million[1] [1] http://www.porttechnology.org/news/we_are_maersk_worlds_largest_shipping_line_releases_2_million_corporate_vid http://www.porttechnology.org/news/we_are_maersk_worlds_larg...