Same with the half-inch titanium plate upgrade given to Tesla owners. It probably wasn't necessary (and might have been largely a marketing stunt) but going ab

Same with the half-inch titanium plate upgrade given to Tesla owners. It probably wasn't necessary (and might have been largely a marketing stunt) but going above and beyond at such a critical stage in the companies history will undoubtedly pay off in the future. Their actions of doing everything possible to ensure they have the best and safest car possible is refreshing in the business world that has typically had the motto of "buyer beware" and "maximize profit".