The book, Driving Honda, is a great read. If being a successful start-up means making the best use of the resources around you, and being acutely aware of the

The book, Driving Honda, is a great read. If being a successful start-up means making the best use of the resources around you, and being acutely aware of the status quo, yet willing to challenge it through real engineering, then Shoichiro Honda exemplified that way of being. And as a foil to the destruction of a company's culture, there was none better than Takeo Fujisawa (read the book to know why).