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Ask HN: How does Microsoft calculate commercial intent?
- ankeshk 17y agoWould love to know what goes behind the scenes in calculating online commercial intent...
- javery 17y agoDid you read the study linked from that page? http://adlab.microsoft.com/Online-Commercial-Intention/AlgorithmicCommericalIntentDetection-Analysis.doc http://adlab.microsoft.com/Online-Commercial-Intention/Algor...
- javery 17y ago-excerpt from the study Human evaluators labeled non-monetized query terms from the first week of Dec ’06. The queries represented the top 70% of queries (by frequency… 1000 sampled per 10% frequency bin). Some of the bot-like queries and most non-English language queries were removed to arrive at 6,258 queries. These were labeled as commercial, non-commercial, unsure, or foreign language queries. Of the 6,258 queries, 5,017 were labeled as ‘commercial’ or ‘non-commercial’ by the majority of the evaluators. This analysis looks at these 5K queries.