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It seems to have escaped you that you need iTunes (the software) to make purchases from iTunes (the store).
by GHFigs 17y ago
It seems to have escaped you that you need iTunes (the software) to make purchases from iTunes (the store).
- Quarrelsome 17y agoEr.... I've ordered from lots of different music stores without needing a thick client. It's not a technical necessity, sure its ITunes' necessity but that's a hurdle they've intentionally placed there. Whether thats because they can't be bothered to make a web app, have made some strange technical decisions that mean it can't be a web app or are just being mean (lock-in!), I don't know. But I do know that I don't like it.
- GHFigs 17y agoI think it has more to do with the fact that integration has been instrumental to their success. If it's a hurdle, then it's a hurdle that customers have been very eager to cross. That they've become the largest music retailer in the world without a web-accessible interface is a good indication that it isn't very important.