4 ms·
They could be reading too much into it. The on-site booking still talks to OTA's back-end API. It's probably most useful to small OTAs who don't want to both
by foobarian 12y ago
They could be reading too much into it. The on-site booking still talks to OTA's back-end API. It's
probably most useful to small OTAs who don't want to bother/don't have resources to build
their own top-tier UI. But a site like Expedia will probably have their own, nice, well converting UI.