wow $50 is a solid price point and puts it in impulse purchase zone for a lot of people. I figured it'd be $100 or more. Not for me as I don't travel enough wit

wow $50 is a solid price point and puts it in impulse purchase zone for a lot of people. I figured it'd be $100 or more. Not for me as I don't travel enough with checked bags, but still, props to the founders.