I run an incredibly boring business (SSL certs for Heroku), for which: 1. The majority of my alpha and beta testers came from Twitter. 2. The second highest s

I run an incredibly boring business (SSL certs for Heroku), for which: 1. The majority of my alpha and beta testers came from Twitter. 2. The second highest source of traffic to both my marketing site [1] and the actual add-ons page [2] is from Twitter. 3. All of the testimonials on my site (which have been incredibly helpful in convincing people my service is useful are actually Twitter embeds) 4. There was a Heroku presentation given in Tokyo where my add-on was brought up as an example, which someone in the audience then tweeted about in Japanese. This triggered an alert on my computer (from Tweetdeck) and I was then able to on the fly answer questions people there had about it. To me, with the people I follow, Twitter seems more like a programmers / startups meetup or conference than anything else. 1 - https://www.expeditedssl.com https://www.expeditedssl.com 2 - https://addons.heroku.com/expeditedssl https://addons.heroku.com/expeditedssl