> my experience business people aren't dumb enough to think that a "software solutions engineer" is anything different to a plain old programmer This is true,

> my experience business people aren't dumb enough to think that a "software solutions engineer" is anything different to a plain old programmer This is true, but I think misses the broader point of the article. It's not really about the title you have (though that's unfortunately what the name of the article suggests), it's about explaining your personal value to an employer in terms of business value created.