I think we're actually approaching the problem from the wrong direction. For me, I don't want those features in iTunes because I feel that those features are hi

I think we're actually approaching the problem from the wrong direction. For me, I don't want those features in iTunes because I feel that those features are hindered by being shoved into iTunes, not necessarily the other way around. Examples: * (As I stated in another thread): I wish the iTunes store was just on the web. Being inside of iTunes, I get a "web like" experience that is encumbered. I can't open multiple tabs, and this often drives me crazy. On Amazon.com, or any online store, I'm often given lots of suggestions, good suggestions. I like to open them up in lots of tabs and then read them one by one, or just keep them around until later. Can't do it on the iTunes store! Also, it is often difficult to get links to items. ALSO, why should I only be allowed to see the store essentially when at home on my iTunes? If it was on the web, I could browser, get the link, email it to myself, and make the purchase when I get home. If they want to force you to buy through iTunes, they could still make a custom URL that popped iTunes open just for the downloading portion. * Movies and TV Shows. The management of these just kind of sucks on iTunes, and the reason is because this is MUSIC player, and music organization is very different to video organization. They are forced into this music metaphor which works well for songs, but not at all for videos. Had Apple integrated this into Quicktime or something else, it may have been much better. More importantly, it sucks for playing videos. With other video players, I can full screen and not have my other screens go black. Can't do it on iTunes. Again, I believe this is a function of being a jack of all trades and a master of none. * Preferences for EVERYTHING. There's all sorts of different preferences and options in iTunes and they're confusing because you're actually managing 7 programs, not 1. And even still, some prefs are left out (like the movie ones for example) because then it would be even more overwhelming. I don't even want to get into the fact that iTunes even talks to xcode (!!!!) to do all the iPhone SDK stuff and all the headaches that brings. Let's not kid ourselves, adding all this stuff into iTunes was not some sort of "design decision". Apple got iTunes onto enough computers, so now if they want them to see new Apple stuff they are going to put it in iTunes. Logical enough from a business perspective, but it sucks from a program perspective.