Bear in mind that SEO is the sort of thing that gets used as a bugbear to explain why a given business is not as popular as the owner feels it should be. Someti

Bear in mind that SEO is the sort of thing that gets used as a bugbear to explain why a given business is not as popular as the owner feels it should be. Sometimes the problem really is SEO. Often it's something else. By way of comparison, I read a story not long ago where a restaurant owner blamed some incorrect hours of operation data in Google Places for a major drop-off in his business. Yelp reviews, on the other hand, told a story of food and service quality going downhill...