Adding/creating value and the destruction of jobs are not mutually exclusive. Value can be created through innovation that results in job destruction. Furthermo

Adding/creating value and the destruction of jobs are not mutually exclusive. Value can be created through innovation that results in job destruction. Furthermore, a product or service that eliminates one job can easily be responsible for creating one or more new jobs. The author's Salesforce example is particularly naive. While it would probably be inaccurate to claim that Salesforce alone slayed Siebel[1], the reality is that Salesforce did upend the CRM market. In doing so, Salesforce created significant value, but at the expense of established CRM software providers and many of the integrators that relied on the demand for their products. [1] http://fortune.com/2014/01/23/lessons-from-the-death-of-a-tech-goliath/ http://fortune.com/2014/01/23/lessons-from-the-death-of-a-te...