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Agreed with everyone else here: don't submit that press release anywhere! Short emails, 2-4 sentences, to the right journalists will be much more effective. C
by vv 12y ago
Agreed with everyone else here: don't submit that press release anywhere!
Short emails, 2-4 sentences, to the right journalists will be much more effective.
Check out our primer on how to write emails to journalists: http://muckrack.com/daily/2013/11/21/how-to-write-email-subjects-lines-journalists-will-actually-open/ http://muckrack.com/daily/2013/11/21/how-to-write-email-subj...
And if you still don't believe us on press releases, read the article I wrote for the PRSA that questions the press release's value, and debunks that it will help with SEO or social: http://comprehension.prsa.org/?p=6202 http://comprehension.prsa.org/?p=6202