3 ms·
I think it's your UX. You have two big flaws: 1) You don't have a search. You have four filters, three of them with over 20 choices each. You've well over quad
by JayNeely 12y ago
I think it's your UX. You have two big flaws:
1) You don't have a search. You have four filters, three of them with over 20 choices each. You've well over quadrupled the number of choices a visitor has to make before they see any results.
2) You don't let me quickly browse a list or grid of themes. You show themes one at a time, which feels like the slowest possible way for me to find a theme.
If you can fix your UX, something I'd think about for your marketing is talking about how many additional (quality) themes people will get a chance to see. I buy or recommend themes to buy for clients pretty often, and I pretty much only go to ThemeForest. My impression is they have the largest collection. If you can convince me I'm going to get a lot more good options, from one place, and be able to evaluate them as easily as I can on themeforest (reviews, Wordpress & browser version support, etc.), I'd be interested.
- seekingcharlie 12y agoI'm a UX Designer & this is bang on.
- jonathanleane 12y agoThanks Jay - I hear you on both points. Actually, your second point in particular is one that has come up again and again over the last couple of months, so that will definitely be my #1 fix if I decide to persevere with this. Also appreciate your advice re the marketing angle. The 'aggregator' aspect does seem to resonate well with people. In hindsight, perhaps I should have simply more or less copied a more conventional approach like Templatemonster, themeforest, etc., and focused more on the 'meta-search' side of things rather than trying to re-invent the ux wheel.