I expect that Apple isn't forbidden to do it; just forbidden to use the name "Apple" for that purpose. Solutions: 1. Apple finds (or creates) another company/b

I expect that Apple isn't forbidden to do it; just forbidden to use the name "Apple" for that purpose. Solutions: 1. Apple finds (or creates) another company/business/brand to do it. 2. Apple negotiates permission from Apple Records (perhaps involving royalties and the latter's experience at the "artist" end of the business).