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Well, I think Apple is going to start a car company, because they already have deals with some car companies to do iPod integration, and all car companies reall
by ryanwaggoner 17y ago
Well, I think Apple is going to start a car company, because they already have deals with some car companies to do iPod integration, and all car companies really do is design cars, build them, and put stereo systems in them.
I'm sorry, but this seems like the dumbest idea ever. Apple is a technology product company, not a marketing and touring services company. This would be completely outside their area of expertise, and I don't even really see the justification that it would worth the financial risk. iTunes is making money as the distribution arm for the entire industry...what do they gain by trying to pick up the less profitable parts of the value chain?
In addition, while the author of the post mentions that labels "book tours", he doesn't really delve into how much of a big deal this is. Nor does he cover how labels help setup and finance production.
This is ridiculous.
- philwelch 17y agoApple wouldn't be a traditional record label. They would re-invent the business. They'd probably handle distribution in a way somewhat similar to App Store while outsourcing tours and production of physical CD's--or, perhaps, setting up an ecosystem for artists to hire promotion firms and touring firms like LiveNation while Apple does the distribution side.
- ryanwaggoner 17y agoWhat? That makes no sense...Apple is already effectively outsourcing everything except for the distribution. Furthermore, they're not bound by the bizarre economics of trying to make up for 20 loser albums with 1 spectacular winner; Apple makes roughly the same amount on each song they sell. And with the way the music industry is going, it hardly seems clear that it would be a good idea to move more in the direction of a label, even a non-traditional one.